Tickets to Fix Fest 2: AI or DIE are live… But only for members of The Fix Accelerator and The Fix Academy. We’ve released 50 “trust tickets” for our most loyal followers to snap up before we release any details about who we have speaking and what craziness we have planned. These 50 tickets are […]
Something a little different for you this week. In two ways. First, because rather than copywriting advice, we’re giving you some reading recommendations. Second, because rather than the usual copy and marketing books everyone recommends, we’re picking books that (on the face of it, at least) have nothing to do with copywriting and you won’t […]
I’ve written copy in almost every niche you can imagine. I’ve written copy in the financial publishing industry for Agora in the UK, the US, and Australia. My copy has even been translated into French. I’ve written copy in the property industry, selling office space in Canary Wharf in London, buildings on Fifth Avenue in […]
How do you get paid more? It’s a question most copywriters ask us. It’s more than a question. It’s a desire. So, in this latest masterclass, Nick tackles the issue head-on and offers smart, sensible, and straightforward advice on how to get paid more. We hope you find it useful. You can listen to the […]
Many years ago… Actually, no. It wasn’t so many years ago. Alex is still a young guy. But as an even younger guy, Alex messaged me for advice about becoming a copywriter. I gave him some. It was vague. Despite that, Alex did still go on to become a successful copywriter. Indeed, in this latest […]
Regardless of how long you’ve been in the copywriting business, there are no guarantees. Just this week, I’ve been organising things with two men who have probably been in this business longer than any: Drayton Bird and Steve Harrison. Steve has a new book coming out with Dave Dye all about legendary ad man Howard […]
When it comes to writing email copy… A lot of copywriters often shoot themselves in the foot in the very first line. Forget what wonder follows… If you confuse your reader and try to shove too many ideas in their head from the start, they’re not going to read on. Worse, they’ll get angry, call […]
Whether you’re an existing member of The Fix Academy and are looking to recap on something we discussed on the Friday live call, or you’re new to The Fix Academy and want to catch up on some of the ideas we’ve been discussing, you can listen to the replay of our Friday Live Call here.
Whether you’re an existing member of The Fix Academy and are looking to recap on something we discussed on the Friday live call, or you’re new to The Fix Academy and want to catch up on some of the ideas we’ve been discussing, you can listen to the replay of our Friday Live Call here.
If you want to FAIL as a copywriter in 2024… There are three things you should carry on doing. Of course, if you want to succeed as a copywriter, you should do the opposite — as we suggest — and you’ll go far (plus you’ll feel a lot less stressed). The trouble is, the three things we […]