12.08.2024
The Fix #92: Ten books (that have nothing to do with copywriting) every copywriter should read — Part 1
Something a little different for you this week.
In two ways.
First, because rather than copywriting advice, we’re giving you some reading recommendations.
Second, because rather than the usual copy and marketing books everyone recommends, we’re picking books that (on the face of it, at least) have nothing to do with copywriting and you won’t generally find recommended by other copywriters or marketers.
With Nick away this week, I’m going first all on my lonesome (though Pablo did join me on my lap).
Then, next week, I’ll quiz Nick on his five picks.
For mine, I’ve gone with three novels, a book about philosophy and a book of collected letters.
I explain why I think they’ll all help your copywriting in the episode.
Best,
Glenn
SHOW NOTES
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The Fix is a weekly-ish show from copywriting experts Glenn Fisher and Nick O’Connor. In each episode, they break down and review real pieces of copy that are sent in from viewers and suggest how to fix and improve them.
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