I think this is a fascinating interview that digs into the concept of communication and creativity on a much deeper level than most people go. We hope you enjoy watching it as much as we enjoyed filming it.

In the hot-seat is Gyles Lingwood. He’s the author of Read Me (a adland staple) and recently updated Mark Shaw’s incredibly successful Copywriting (which also now features yours truly). He’s also a lecturer at the University of Lincoln (along with Andrew Boulton), where he teaches on the Creative Advertising degree.

It’s a good one, so I’ll let you get to it and check it out. But please do take a moment to like this video and comment with your biggest takeaway once you’ve watched it.

Best,
Glenn