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Copywriters, creatives, co-founders, and more…

Learn from the best in the business

Sophie Cross

Publisher, Freelancer Magazine

Publisher and editor of Freelancer Magazine, creator of online marketing and mindset courses for freelancers and creatives, and freelance marketer and writer.

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Eman Ismail

Founder, EmanCopyCo

Helps 6+ figure online business owners and e-commerce brands fire up their conversions, evergreen their sales and turn fans into super-fans, by crafting data-driven, personality-packed email strategy and copy.

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Chloe Miller

Copywriter, Ladybird Social

Award-nominated freelance copywriter, content writer and digital specialist since 2018. Works with companies big and small and was shortlisted in the YunoJuno Freelancer Awards 2022.

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Rory Fryer

Creative Director, Malaberg

Co-founder of Malaberg, a company that builds brands which tackle problems worth solving, working alongside the world’s top researchers and experts to develop cutting edge products that produce transformative outcomes.

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Grant Perry

Head of Marketing, Qwertee

Experienced, data driven and creative marketer with a track record of growth, collaboration and leadership.

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Natalie Moores

Co-founder, Mac + Moore

Founder and Director at Mac+Moore an independent creative studio that helps B2B businesses stand out for all the right reasons.

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Abi Malins

Freelance Copywriter

Abi Malins is a freelancer copywriter and the copywriting lead behind Project Fearless, a non-profit organisation based in the Netherlands.

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Bill Bonner

Founder, The Agora Companies

Bill is a copywriter, an author and the founder of the international information publishing giant, Agora.

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Nick Laight

Managing Director, Canonbury Publishing

Nick has been a specialist in the information publishing industry since 1994 and has worked as a highly successful copywriter, editor and publisher.

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Simon Munton

Copy Chief, Fat Tail Investment Research

Simon is a copywriter with over two decades of experience writing for Agora companies in the UK and Australia.

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Mark Ford

Author & Copywriter

Mark Ford is a legend of the direct-response industry. Having founded countless businesses, including AWAI, he effectively invented many of the rules that direct-response copywriters are taught today.

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Alex Myatt


A copywriter, consultant and owner of numerous e-commerce businesses, Alex credits his success to his study of direct response copywriting.

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Martin Sayers

Founder, The Copy Arms

Creator of The Copy Arms, and successful direct response copywriter who’s written for the likes of Action Coach, FedEx, NHS, Renault, CostCo and Colgate.

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Andrew Nattan

Partner, Hampson Nattan Williams

Expert marketing copywriter with over 15 years’ experience in the industry. Partner at copywriting agency Hampson Nattan Williams. Leeds fan.

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Giles Edwards

Founder, …Gasp!

Giles is the Founder of …Gasp!, the Proper Marketing agency that’s been Creatively Memorable & Boringly Effective™ for more than 14 years.

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Gyles Lingwood

Author & Lecturer, University of Lincoln

Gyles Lingwood is Professor of Business Creativity and Director of Education (Arts) at the University of Lincoln. He also teaches on the Creative Advertising programme in the Lincoln School of Design.

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Penny Brazier

Copywriter, The Mighty Pen

Copywriter. Communications enthusiast. Tone of voice geek. Penny helps brands work out exactly why their customers need them – their superpowers! – then puts that magic into words that sell.

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Helen Dibble

Managing Director, Incredibble

17+ years in marketing and communications. Marketer, writer, communicator and connector. Founder and Managing Director of content agency Incredibble.

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Jo Watson

Founder, A Good Write Up

Jo Watson is a successful copywriter and business coach and the founder of A Good Write Up.

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Derek Walker

Founder, Brown & Browner

Instigator, janitor, secretary, mailroom person, creative and owner at Brown & Browner.

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Paolo Cabrelli

Publisher, Southbank Investment Research

Expert direct-response copywriter and publisher of Agora’s main office in the UK, Southbank Investment Research. Fears badgers.

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Steve Price

Creative Director, Plan B

Steve has run successful design agencies for 22 years. Simultaneously he has worked as a CD at Unit9, Rehabstudio, Poke, Earth, and Grey London.

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Larner Caleb

Creative Director, Creode

Creative Director, copywriter and owner at Creode, an agency that helps brands achieve better commercial results through more effective creativity and code.

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Dave Harland

Copywriter, The Word Man

Liverpool-based freelancer copywriter, and creator of the popular The Word Man email newsletter.

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Brian York

CMO, The Agora

Brian York has worked at The Agora for over 23 years in a variety of roles and is now the Chief Marketing Officer, based in Baltimore and responsible for the company’s offices internationally.

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David Baumann

Copy Chief, The Oxford Club

Serving more than 185,000 members in more than 130 countries, The Oxford Club is one of Agora’s longest running and most prestigious companies.

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Joshua Lee Henry

Copy Chief, Money & Markets

A multimillion dollar financial copywriter and Copy Chief for Money & Markets, an Agora company.

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Dan Nelken

Author & Copywriter

Dan Nelken is a Canadian copywriter and author of A Self-Help Guide for Copywriters.

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Chris Witmer

CMO, The Oxford Club

Chris Witmer is the Chief Marketing Officer at Agora imprint, The Oxford Club. He has worked in financial publishing for over a decade and has worked on numerous million dollar campaigns.

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Marc Lewis

Dean, School of Communication Arts 2.0

Marc Lewis has worked in the advertising industry for decades and is the Dean of the School of Communication Arts 2.0 in London, one of the industry’s most celebrated schools.

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Bethany Joy

Brand Voice Strategist

Helps companies define their organisational personality and develop the language that reflects it. Also a trained singer who loves a bit of jazz.

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Kerry Thorpe

Head of Comms, Ben & Jerry’s

Head of Communications in Europe for the US ice cream giant Ben & Jerry’s.

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Mark Pollard

Founder, Sweathead

Mark Pollard is an author and advertising strategist. He is the former Head of Strategy at Big Spaceship, Leo Burnett NY, and Edelman NY.

Steve Harrison

Creative Director & Author

Steve Harrison is a British copywriter, creative director and author. He has won more Cannes Lions awards than any other Creative Director.

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Rania Robinson

CEO, Quiet Storm

Rania Robison is the CEO of Quiet Storm, co-founder of Create Not Hate and one of Campaign’s Most Influential People in Advertising.

James Cross

Co-founder, Meanwhile

James Cross is the founder and Chief Creative Officer of Meanwhile, a start-up creative shop in Manchester. Previously, he was Creative Director of BBC Creative, where together with partner Tim Jones (also a founder of Meanwhile) won a BAFTA for the corporation’s Tokyo Olympics campaign, along with over 200 creative and effectiveness awards in their 5-year stint.

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Annabelle Ford

Copy Chief, Publications Agora France

Copy Chief, who, aside from writing her own copy, oversees the work of in-house copywriters at Agora’s office in Paris, France.

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Paul Allan

Head of Academy, ConversionWise

Paul is a copywriter and marketer and runs the Conversion Rate Conference and heads up ConversionWise’s Academy programme.

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Andrew Boulton

Head of Copy, Amplience

Has taught creative advertising, copywriting and marketing communications at some of the UK’s leading universities, and published a best-selling book, Copywriting Is.

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Aaron Gentzler

Copywriter & Publisher

A former publisher at Agora Financial (where he ran Seven Figure Publishing) and the former CMO at Mauldin Economics, Aaron Gentzler is a veteran of the industry, and a hugely respected direct-response copywriter.

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Lucy Sanderson

Freelance Copywriter

Having worked as a copywriter in-house and for various London agencies, Lucy now writes freelance while travelling the world. She’s written copy for the likes of Gymbox, Moju, McDonalds, Bumble, and Shelter.

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Kelly Brown

Copy Chief, Stansberry Research

Head of Copy at Stansberry Research, one of America’s most successful independent financial research firms, delivering unbiased investment intelligence to self-directed investors.

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Eddie Shleyner

Founder, Very Good Copy

Copywriter, content marketer, and the founder of, where he publishes “micro” essays, interviews, and courses about copywriting and creativity.

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Kim Krause Schwalm

Founder, Get Dangerously Good

A-list copywriter and copy mentor, with more than 20 years experience as a freelance copywriter/consultant and 13+ years experience in marketing and leadership positions.

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Vikki Ross

Copy Chief, Brand & TOV Consultant

Vikki Ross tell brands how to talk and shows ad agencies how to write. She has worked on brand launches, relaunches and consultancy for Sky, NOW TV, ITV, ITVX, ITV Studios, STV, Sony Music, Twitter, Spotify, Adidas, Nando’s and Pandora.

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John Forde

Founder, The Copywriter’s Roundtable

Over 24 years experience direct mail copywriter, financial editorial writer, speaker and trainer for copywriting and travel writing seminars across U.S. and Europe, strategy and marketing in U.S., London, Paris, and Bonn.

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