We have a whole ton of new videos to share with you over the next couple of weeks, and we’ll drip them out one by one. New masterclasses, interviews with Penny Brazier and Larner Caleb, and a few other treats we’ve not mentioned—it’s all coming.

But first, this week I caught up with a UK copywriter I’ve been aware of for a while now but until recently hadn’t had the opportunity to talk to.

Helen Dibble runs a very successful copy and content business—you can find her at Incredibble.co.uk—and as I know a lot of copywriters wonder how they can make their own freelance business that bit bigger, I was keen to quiz her on what you could loosely term ‘the business of copywriting’…how you go about outsourcing admin stuff, how you find new clients, how you cope with the worry of having more people working for you. It makes for a fascinating chat.

We also discovered that Helen and I both have dogs called Pablo who both have chihuahua in them and happen to look quite similar. I know Nick loves dog chat, so I’ve attached a picture of Helen’s Pablo here.

Anyhow, I’ve got a whole host of new Fix stuff to edit, so I’ll crack on and let you enjoy this conversation with Helen. Let me know if you enjoy it by hitting the like button and sharing your biggest takeaway in the comments below.

Best,
Glenn