With Nick in London on business this week, I called in a very special guest from New York…

Mark Pollard.

Mark is someone I’ve wanted to speak to for a while.

He’s a strategist who has very smart way of looking at the challenges we face in the advertising industry.

Indeed, as well as finding out a bit more about what Mark’s been up to traveling the world, we discuss some of the challenges that face advertising today and we specifically dig into some of the challenges that face copywriters working in the industry.

My huge thanks to Mark for taking the time to talk, and I hope you find it a useful and interesting listen.

You can find out more about Mark and get access to a load of useful stuff here.

Oh, and by the way, Nick and I will be back next week dissecting Christmas ads, so feel free to email in any specific ones you’d like us to review.

Email us, as always, at feedback@thefixcopywriting.com

Best,
Glenn

SHOW NOTES

WATCH ON YOUTUBE: If you’d prefer to watch the episode and see how our faces move as the words spill from our mouths, you can find us on YouTube here.

GET MORE FROM US: We also run The Fix Accelerator, which grants you access to a private network of some of the best copywriters in the world, and more. Get the full details here: http://thefixaccelerator.co.uk/

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The Fix is a weekly-ish show from copywriting experts Glenn Fisher and Nick O’Connor. In each episode, they break down and review real pieces of copy that are sent in from viewers and suggest how to fix and improve them.

To submit your own work-in-progress copy, make sure you don’t miss out on an episode, and receive all the bonus material that Nick and Glenn send subscribers to The Fix, you can get your name down for The Fix newsletter here: https://thefixcopywriting.com/

And if you find this episode useful, be sure to share it with the hashtag #thefix

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