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12.08.2024

The Fix #101: Lucy Sanderson on taking your chances and doing the things that scare you

“I needed some money so I thought I’d go on the Weakest Link.”

As far as money-making ideas go, it’s one of the most insane I’ve ever heard.

But, once upon a time, this was the plan Lucy hatched, applying for the show — and various others — to try and raise a bit of cash.

The funny thing is…

She won.

Still, as a scalable business model…

It wasn’t so successful.

The good news is her career in copywriting has been more so.

Having written for the likes of Gymbox, Mojo, McDonalds, Bumble, and Shelter, Lucy now travels the world as a freelancer living a very enviable writer’s life.

It was a pleasure to speak to her (while she’s currently in Portugal) about her career and about how she got where she is today.

It was a really nice chat and if you’re still trying to find your feet as a freelancer, I think you’ll find it extremely reassuring.

Enjoy.

Best,
Glenn

P.S. Have you got your ticket for Fix Fest 2 yet? If not, grab one here. Not only do we have a bunch of great speakers, but there’ll be a lot of copywriters there on the day to connect with. You could well make a connection that sets you up on a journey like Lucy’s.

SHOW NOTES

WATCH ON YOUTUBE: If you’d prefer to watch the episode and see how our faces move as the words spill from our mouths, you can find us on YouTube here.

GET MORE FROM US: We also run The Fix Accelerator, which grants you access to a private network of some of the best copywriters in the world, and more. Get the full details here.

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The Fix is a weekly-ish show from copywriting experts Glenn Fisher and Nick O’Connor. In each episode, they break down and review real pieces of copy that are sent in from viewers and suggest how to fix and improve them.

To submit your own work-in-progress copy, make sure you don’t miss out on an episode, and receive all the bonus material that Nick and Glenn send subscribers to The Fix, you can get your name down for The Fix newsletter here.  And if you find this episode useful, be sure to share it with the hashtag #thefix

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